Design Techniques Masterclass

  • Certification
  • Supporting Material
  • Live-online Bespoke Course
Out of stock

This product is currently out of stock and unavailable.

 

Description

  • DESCRIPTION
  • OUTLINE

This is delivered as a Live Online
“Virtual Class” – What is a Virtual Class?

More info here

Graphic design terminology from Concept to visual, layout techniques, typography, colour usage, image usage, new skills and advanced studio tools usage, professional tips and tricks and so much more is waiting for you at Academy Class’ Graphic Design Techniques course!

You can use the technology but do you know how to design? Take a step away from the software an learn the principles of graphic design. This class is great if you’d like to learn professional design skills needed to improve your marketing materials and other such collateral.

 

Who is this course for?

Marketers, Designers/ SME business owners who want to take on their own design projects.

 

Assumed Knowledge

Some basic knowledge of either InDesign, Photoshop or Illustrator is required. It would be great if you have already taken a software class at Academy Class such as Creative Suite Jumpstart for Designers, Photoshop, Illustrator and InDesign.

 

What you will learn

• Design terminology
• What to consider before starting a project
• A non-designers guide to getting inspired
• From concept to visualization
• The 5 principles of good design
• Layout techniques
• An introduction to typography
• Choosing and combining the right typefaces
• Creating interesting type treatments
• An introduction to colour theory
• Working with different colour combinations
• Getting the most out of your images
• Skills and studio tools
• Printing and technical considerations

Graphic Design Terminology

  • Form and space
  • Negative and positive space
  • Proximity and Alignment
  • Photography basics
  • Composition

Layout Techniques

  • The Five Layout Principles: Balance, Rhythm, Harmony & Contrast
  • Size and Format
  • Working with text and images

From Concept to Visual

  • The difference between advertising, corporate identity and editorial design
  • Research your market & audience
  • Organising your thoughts
  • The AIDA marketing principle
  • Create a design strategy wit the Four W’s

Typography

  • A history of typography
  • Typographical ground rules
  • Choosing the right typeface
  • Avoiding too few or too many typefaces
  • Creating special type effects
  • Illustrative Typography
  • Widows and orphans
  • Formatting text
  • Rivers of white space
  • Inappropriate column spacing
  • Claustrophobic pages
  • Whispering headlines
  • Floating heads and subheads

Colour

  • Colour theory
  • Colour contrast and harmony rules
  • Choosing the right colours for your design
  • Working with spot colours
  • Print vs Web Safe colours

Image Usage

  • Image Sourcing
  • Photograph vs Illustration
  • Working with graphs and charts
  • Placing images to improve your lay-out

Skills and Studio Tools

  • An overview of the Adobe Creative Suite
  • Using Bridge

Printing considerations

  • Problems that can occur in a print workflow
  • A print checklist
  • Preflight options
  • Using the Acrobat PDF workflow

Worried about COVID-19?

Good News! All of our courses are offered virtually in the comfort of your home or offices.

Academy Class Benefit from the Wisdom

Benefit from the Wisdom

Delivering Quality Training since 2006.

Training Budget Maximised!

Lower Price Match Guarantee & Flexible Training Vouchers

Practical, Cutting-Edge Training

From industry experienced professionals.

Work Faster, Earn More

Reduce your production time by improving all your workflow processes, best practices and shortcuts.

Gain a Competitive Edge

Boost your career by improving your skills and getting Accreditation.

Contact Information

Give Us A Call (United Kingdom)

Give Us A Call (United States)

Email Addresses

General Enquiries: office@academyclass.com

Training Enquires: training@academyclass.com

Support Enquiries: support@academyclass.com

    • DESCRIPTION
    • OUTLINE

    This is delivered as a Live Online
    “Virtual Class” – What is a Virtual Class?

    More info here

    Graphic design terminology from Concept to visual, layout techniques, typography, colour usage, image usage, new skills and advanced studio tools usage, professional tips and tricks and so much more is waiting for you at Academy Class’ Graphic Design Techniques course!

    You can use the technology but do you know how to design? Take a step away from the software an learn the principles of graphic design. This class is great if you’d like to learn professional design skills needed to improve your marketing materials and other such collateral.

     

    Who is this course for?

    Marketers, Designers/ SME business owners who want to take on their own design projects.

     

    Assumed Knowledge

    Some basic knowledge of either InDesign, Photoshop or Illustrator is required. It would be great if you have already taken a software class at Academy Class such as Creative Suite Jumpstart for Designers, Photoshop, Illustrator and InDesign.

     

    What you will learn

    • Design terminology
    • What to consider before starting a project
    • A non-designers guide to getting inspired
    • From concept to visualization
    • The 5 principles of good design
    • Layout techniques
    • An introduction to typography
    • Choosing and combining the right typefaces
    • Creating interesting type treatments
    • An introduction to colour theory
    • Working with different colour combinations
    • Getting the most out of your images
    • Skills and studio tools
    • Printing and technical considerations

    Graphic Design Terminology

    • Form and space
    • Negative and positive space
    • Proximity and Alignment
    • Photography basics
    • Composition

    Layout Techniques

    • The Five Layout Principles: Balance, Rhythm, Harmony & Contrast
    • Size and Format
    • Working with text and images

    From Concept to Visual

    • The difference between advertising, corporate identity and editorial design
    • Research your market & audience
    • Organising your thoughts
    • The AIDA marketing principle
    • Create a design strategy wit the Four W’s

    Typography

    • A history of typography
    • Typographical ground rules
    • Choosing the right typeface
    • Avoiding too few or too many typefaces
    • Creating special type effects
    • Illustrative Typography
    • Widows and orphans
    • Formatting text
    • Rivers of white space
    • Inappropriate column spacing
    • Claustrophobic pages
    • Whispering headlines
    • Floating heads and subheads

    Colour

    • Colour theory
    • Colour contrast and harmony rules
    • Choosing the right colours for your design
    • Working with spot colours
    • Print vs Web Safe colours

    Image Usage

    • Image Sourcing
    • Photograph vs Illustration
    • Working with graphs and charts
    • Placing images to improve your lay-out

    Skills and Studio Tools

    • An overview of the Adobe Creative Suite
    • Using Bridge

    Printing considerations

    • Problems that can occur in a print workflow
    • A print checklist
    • Preflight options
    • Using the Acrobat PDF workflow

    Worried about COVID-19?

    Good News! All of our courses are offered virtually in the comfort of your home or offices.

    Academy Class Benefit from the Wisdom

    Benefit from the Wisdom

    Delivering Quality Training since 2006.

    Training Budget Maximised!

    Lower Price Match Guarantee & Flexible Training Vouchers

    Practical, Cutting-Edge Training

    From industry experienced professionals.

    Work Faster, Earn More

    Reduce your production time by improving all your workflow processes, best practices and shortcuts.

    Gain a Competitive Edge

    Boost your career by improving your skills and getting Accreditation.

    Contact Information

    Give Us A Call (United Kingdom)

    Give Us A Call (United States)

    Email Addresses

    General Enquiries: office@academyclass.com

    Training Enquires: training@academyclass.com

    Support Enquiries: support@academyclass.com

      • DESCRIPTION
      • OUTLINE

      This is delivered as a Live Online
      “Virtual Class” – What is a Virtual Class?

      More info here

      Graphic design terminology from Concept to visual, layout techniques, typography, colour usage, image usage, new skills and advanced studio tools usage, professional tips and tricks and so much more is waiting for you at Academy Class’ Graphic Design Techniques course!

      You can use the technology but do you know how to design? Take a step away from the software an learn the principles of graphic design. This class is great if you’d like to learn professional design skills needed to improve your marketing materials and other such collateral.

       

      Who is this course for?

      Marketers, Designers/ SME business owners who want to take on their own design projects.

       

      Assumed Knowledge

      Some basic knowledge of either InDesign, Photoshop or Illustrator is required. It would be great if you have already taken a software class at Academy Class such as Creative Suite Jumpstart for Designers, Photoshop, Illustrator and InDesign.

       

      What you will learn

      • Design terminology
      • What to consider before starting a project
      • A non-designers guide to getting inspired
      • From concept to visualization
      • The 5 principles of good design
      • Layout techniques
      • An introduction to typography
      • Choosing and combining the right typefaces
      • Creating interesting type treatments
      • An introduction to colour theory
      • Working with different colour combinations
      • Getting the most out of your images
      • Skills and studio tools
      • Printing and technical considerations

      Graphic Design Terminology

      • Form and space
      • Negative and positive space
      • Proximity and Alignment
      • Photography basics
      • Composition

      Layout Techniques

      • The Five Layout Principles: Balance, Rhythm, Harmony & Contrast
      • Size and Format
      • Working with text and images

      From Concept to Visual

      • The difference between advertising, corporate identity and editorial design
      • Research your market & audience
      • Organising your thoughts
      • The AIDA marketing principle
      • Create a design strategy wit the Four W’s

      Typography

      • A history of typography
      • Typographical ground rules
      • Choosing the right typeface
      • Avoiding too few or too many typefaces
      • Creating special type effects
      • Illustrative Typography
      • Widows and orphans
      • Formatting text
      • Rivers of white space
      • Inappropriate column spacing
      • Claustrophobic pages
      • Whispering headlines
      • Floating heads and subheads

      Colour

      • Colour theory
      • Colour contrast and harmony rules
      • Choosing the right colours for your design
      • Working with spot colours
      • Print vs Web Safe colours

      Image Usage

      • Image Sourcing
      • Photograph vs Illustration
      • Working with graphs and charts
      • Placing images to improve your lay-out

      Skills and Studio Tools

      • An overview of the Adobe Creative Suite
      • Using Bridge

      Printing considerations

      • Problems that can occur in a print workflow
      • A print checklist
      • Preflight options
      • Using the Acrobat PDF workflow

      Worried about COVID-19?

      Good News! All of our courses are offered virtually in the comfort of your home or offices.

      Academy Class Benefit from the Wisdom

      Benefit from the Wisdom

      Delivering Quality Training since 2006.

      Training Budget Maximised!

      Lower Price Match Guarantee & Flexible Training Vouchers

      Practical, Cutting-Edge Training

      From industry experienced professionals.

      Work Faster, Earn More

      Reduce your production time by improving all your workflow processes, best practices and shortcuts.

      Gain a Competitive Edge

      Boost your career by improving your skills and getting Accreditation.

      Contact Information

      Give Us A Call (United Kingdom)

      Give Us A Call (United States)

      Email Addresses

      General Enquiries: office@academyclass.com

      Training Enquires: training@academyclass.com

      Support Enquiries: support@academyclass.com

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